Meta Ads & Google Ads

Performance Marketing

Media buying built on clean tracking and real attribution — not vanity metrics. We manage Meta and Google budgets against the margin numbers that actually matter to your business.

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Performance Marketing at ECOM DISTRIBUTION

Why it matters

What performance marketing changes for your store

Tracking you can trust

Server-side and pixel tracking are validated before a dollar of spend scales, so your reporting reflects reality.

Full-funnel coverage

Prospecting, retargeting, and retention campaigns are planned together instead of competing for the same budget.

Reporting you understand

Weekly dashboards tie spend directly to revenue and margin, not just clicks and impressions.

How we work

Inside the performance marketing process

Meta Ads management

Structured creative testing, audience architecture, and budget allocation across the funnel — built around Advantage+ and manual campaign structures depending on what your account's data actually supports.

Google Ads & Shopping

Search, Shopping, Performance Max, and YouTube campaigns organized around product margin and search intent, with negative keyword and placement hygiene maintained weekly.

Creative testing systems

A structured testing cadence — hooks, formats, and offers — so creative decisions are based on evidence rather than opinion.

Engagement process

From scope to launch

Account audit

We review tracking setup, account structure, and historical spend efficiency before recommending changes.

Tracking & foundation

Pixel and server-side tracking are corrected and validated — the single most common source of wasted spend.

Campaign build

Structured campaigns launch with a defined testing plan for creative, audiences, and offers.

Scale & report

Budgets scale against verified performance, with weekly reporting reviewed together, not just delivered.

FAQ

Common questions about performance marketing

This varies by engagement, but performance marketing generally needs enough budget to reach statistical significance on tests within a reasonable timeframe. We'll tell you directly if your budget isn't yet at that point.

No. Anyone guaranteeing a fixed return figure before seeing your product, margins, and market is not being straight with you. We commit to a clear process, transparent reporting, and honest recommendations.

We can manage creative testing and briefing, and coordinate with our creative production service for asset development, or work with your existing creative team.

Weekly performance summaries plus direct access to shared dashboards — you're never waiting on a monthly PDF to know how spend is performing.

Let's talk about performance marketing for your store

We'll walk through your current setup and tell you honestly where the opportunity is — no fixed-scope pressure.

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